Slappin' Sandy's
Gourmet Toasties
Banding and Visual identity
Slappin' Sandy's is a gourmet toasted sandwich business, initially starting in the UK festival food truck business but with plans to expand out and potentially open a sandwich shop one day! Slappins' branding need to stand out amongst the chaos at the festivals as well as communicate that this was no ordinary sandwich shop but something much tastier! The use of bold impactful colours helps to achieve this, as well as simple and fun toasty mascot. The use of striking and quirky copy writing on sticker design elements can be used on a number of different branding elements. Creating another aspect of this distinctive visual identity.
The combination of bold colours, impactful copy writing and playful illustrations works well to create a unique and luxurious brand that works well in a festival setting with all of its collateral. But also sets the brand up to expand into new locations and be instantly recognisable in any context.
The combination of bold colours, impactful copy writing and playful illustrations works well to create a unique and luxurious brand that works well in a festival setting with all of its collateral. But also sets the brand up to expand into new locations and be instantly recognisable in any context.
